Average content makes your brand just blend into the background.
Outstanding content is what gets your brand noticed and engages the attention of your target market.
It's more affordable than you'd expect.
*While everyone claims to deliver world-class results, since 2005, Write Way Pro has been delivering word-class results with outstanding content. It's also world-class, serving clients around the globe.
With the expertise of a writing and marketing professional who has earned certifications in inbound marketing, digital marketing, SEO, and content marketing, Write Way Pro doesn't just deliver blogs, articles, eBooks, video scripts, and social media posts, but branding, design, and marketing strategy tailored to your -- and your target market's -- needs.
Unlike what the old saying asserts, people will not automatically beat a path to your door if you build a better mousetrap. You have to first earn their trust, and you do that with content marketing.
Click on each of the pictures below to read about the three stages of content marketing.
That's why content marketing is the heart of an organic growth strategy. When you do it right, you keep things RRREAL, as you increase:
Reach, as more people in your target market become aware of your brand
Retention, thanks to nurturing the relationship with relevant content
Revenue from gaining new customers and increasing the LTV of existing ones
Engagement, as people read, like, respond to, and share your content
Authority in the eyes of readers and Google's algorithms as your content and moves up the ranks
Leads when people in your content resonates with your target market
Have you been thinking of adding content marketing to your business growth strategy? Do you know what you can expect? Find out in What to Expect from a Content Marketing Strategy.
Learn more about the vast array of content possibilities you can now afford, on the pricing page.
You can also book a free 20-minute call by clicking the button below on the right.
Reach, as more people in your target market become aware of your brand
Retention, thanks to nurturing the relationship with relevant content
Revenue from gaining new customers and increasing the LTV of existing ones
Engagement, as people read, like, respond to, and share your content
Authority in the eyes of readers and Google's algorithms as your content and moves up the ranks
Leads when people in your content resonates with your target market
Have you been thinking of adding content marketing to your business growth strategy? Do you know what you can expect? Find out in What to Expect from a Content Marketing Strategy.
Learn more about the vast array of content possibilities you can now afford, on the pricing page.
You can also book a free 20-minute call by clicking the button below on the right.
Marketing Business Goals Achieved
✔Lead generation Quality content that addresses the target market's pain points directly will bring inbound leads. In one case, a sales qualified lead came the day after an article posted, saying he wanted to learn about the product associated with a 6-figure yearly contract described. ✔Company and Leadership Branding Ghostwritten articles for CEOs posted to their own blog and to Forbes to increase their authority as experts and leaders in their fields. ✔Demand generation Planning a content calendar to maintain a regular cadence of content output, including blogs, case studies, and social media post, builds an audience and demand generation. ✔Thought leadership An original eBook redefined the four key components of RevOps (revenue operations) to clarify the dynamics of such operations boost the authority of the company sponsoring the content. Reports based on company-sponsored surveys provided insight that was specific to the brand rather than just a rehash of what other outlets have already published. ✔Boosting distribution Truly outstanding content attracts other sites who request permission to run it, quite a switch from the usual business of PR people having to go around begging some publications for a link. ✔Analytics and KPI tracking Activating Google Analytics and Google Search Console to gain transparency into the reach of the content and what keywords and questions are most relevant. ✔Site traffic The combination of consistent posting and monitoring shows results like increasing site traffic 2.5X in under 6 months. ✔Social media growth Consistent posting and engagement with other accounts increases a business social account's reach. In one instance, the brand's Twitter following grew by 450% within a year with no paid promotions. |
Check out the new credit system that puts quality content within reach of any budget! |